Category Archives: Marketing

Seeing Deep Pockets at Sea

Posted on April 22, 2014 by Doug Gollan

  So you thought you had a bunch of bills to pay? We all know that feeling when we have to fix the deck or refurnish the basement.   According to The 2013 (Super) Yacht Index published by Camper & … Continue reading →

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How far does $250,000 go?

Posted on April 21, 2014 by Doug Gollan

In December 2010 The Washington Post engaged BDO USA to see how far a quarter million dollars pre-tax would go for a family of four living in selected affluent suburbs across the country. Keep in mind that while $250,000 does … Continue reading →

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What does it take to be in the 1 Percent where you live?

Posted on April 21, 2014 by Doug Gollan

The United States has 117 million households according to the latest U.S. Census Data. That would mean 1 percent of households represents 1.17 million households.   The New York Times published an interactive map based on University of Minnesota data … Continue reading →

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Do the Super Rich only drive Lamborghinis and Ferraris?

Posted on April 21, 2014 by Doug Gollan

The U.S. luxury auto market in 2013 accounted for 1,358,754 vehicles sold. At the same time, depending on whose research you look at Ultra High Net Worth (UHNW) families (generally defined as having a Net Worth of at least $30 … Continue reading →

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