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Archives
Category Archives: Uncategorized
Who sells jet cards? Private Jet Card Comparisons provides a comprehensive overview…
Able American Jets Broker offering dynamic pricing membership AeroVanti Selling fixed pricing memberships on the Piaggio P.180 Air Charter Service Broker offering dynamic pricing and fixed-rates jet cards in North America and Europe Air Partner, Inc Broker offering fixed-rates jet … Continue reading
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Everything you ever wanted to know about jet cards
From Private Jet Card Comparisons – Answers to your questions What is a jet card? Who sells jet cards? How much does a jet card cost? Where can I fly with a jet card? What type of aircraft are available … Continue reading
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The best private jets to charter
Which private jet – or turboprop – best fits your needs. This quick reference guide from Private Jet Card Comparisons tells you how many seats each aircraft has, cabin height and width, speed, range, and baggage space. Popular Private Jets … Continue reading
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This website is a must if you fly by private jet
Private Jet Card Comparisons not only helps private aviation fliers find the right programs for their needs, but it also allows you to track the news from the jet membership programs you are following. Just click on the company you … Continue reading
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Why Steve Jobs And The Smartphone Changed Selling To The Super Rich Forever
The smartphone has created new opportunities for marketing to the Super Rich Continue reading
Posted in douggollan, Jewelry, luxury, Marketing, Media, private jet, superrich, tourism, Uncategorized
Tagged Hotels, Marketing, Media, Philanthropy, Real Estate, Research, shopping
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How Do The Super Rich Make Their Money?
In December I launched an e-newsletter for private jet owners focused on travel. To do so, I needed to build a database of owners, no easy task. But first let me clarify. When I say jet owners, it also … Continue reading
Are Luxury Brands Overexposed To Arts And Culture?
As we approach Art Basel Miami in less than two months, I can make three predictions. Lots of luxury brands will spend tens of millions of dollars – yes tens of millions – throwing lavish parties. Secondly, lots of expensive … Continue reading
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Tagged #1percent, Art Basel Miami, ArtBaselMiami, Jewelry, Super Rich, superrich, Timepieces, UHNW, Ultra High Net Worth, Watches
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The Chinese Visitor: Are Luxury Brands Losing Control Of Their CRM to Salespeople?
Luxury brands are losing control of their CRM database of Chinese visitors by not having a dedicate WeChat platform. Continue reading
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Tagged accessories, chinese tourist, chinese traveler, chinesetraveler, Fashion, Jewelry, shopping, Watches, wechat
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(Part 2 of 2) Are You Using WeChat Effectively To Target Chinese Visitors To The U.S.?
Are you using WeChat effectively to connect with Chinese visitors to the U.S.? (Click here to see why Luxury Daily called Galerie’s integrated WeChat marketing platform “really smart.”) WeChat is an effective way to market to Chinese visitors to the … Continue reading
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Tagged #China, #chinesetourists, #chinesetravelers, #luxurymarketingchinese
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(Part 1 of 2) How Can Luxury Marketers Capture Repeat Chinese Visitors to the U.S.?
Despite the headlines, China remains an economic powerhouse and key market for luxury marketers, and if fact, in North America, real estate is seeing an uptick as both a safe haven and as more wealthy Chinese send their kids to … Continue reading
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How Much Do The Super Rich Know About Luxury Goods and Services?
Today, more than ever, marketers of luxury products and services have more choices than ever. What are you doing to target Millennials? How about the exclusivity seeker? I also hear indulgers spend 15 percent more than exclusivity seekers! What about them? The … Continue reading
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The Top 10 Things Rich People Buy
Originally posted on Doug Gollan: Selling to the Super Rich — Ideas, Research and News for luxury marketers:
What do the Super Rich spend their money on? When we interviewed over 600 Ultra High Net Worth (UHNW) private jet and…
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Why The Rich Can’t Catch A Break (With a little help from The New York Times)
So back in January, Jeffrey Green got pillored for saying during an interview in Davos, people shouldn’t spend money they don’t have. Even though the billionaire is self-made, came from a financially challenged family, worked his way through college and saved … Continue reading
UHNWs Shell Out Big Money For Private Concerts
Originally posted on Doug Gollan: Selling to the Super Rich — Ideas, Research and News for luxury marketers:
The Super Rich seem to have no problem spending into the millions for 60 minutes of enjoyment when marketers create awareness and…
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Some Advice For The Super Rich
Originally posted on Doug Gollan: Selling to the Super Rich — Ideas, Research and News for luxury marketers:
I’ve never created, directed or produced a television commercial but here it goes. Like tens of millions of other heads of households around-the-world…
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The Super Rich Spent $234 Billion On Luxury; UHNWs Account For 19 Percent Of All Luxury Spending
Originally posted on Doug Gollan: Selling to the Super Rich — Ideas, Research and News for luxury marketers:
Some 211,275 Super Rich households spent $234 billion on luxury purchases last year, accounting for 19 percent of all global luxury spending, according to…
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Note To Editors: There Is A Difference Between “The 1%” and “Super Rich”…It’s Money
Originally posted on Doug Gollan: Selling to the Super Rich — Ideas, Research and News for luxury marketers:
My morning began as usual scanning news headlines and coming across the typical “for” and “against” stories about the very wealthy, their spending,…
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Is $300,000 A Reasonable Monthly Allowance For Private Jet Travel?
Originally posted on Doug Gollan: Selling to the Super Rich — Ideas, Research and News for luxury marketers:
The median price of a home in the United States is $189,000, according to the National Association of Realtors. Then again the…
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19 Ways To Tell You’re Not Super Rich
Even if you have a nice Stingray at about $45,000 or a summer house by the lake, comparing one’s assets to those very, very rich folks who own superyachts might just be a bit humbling. And whatever type of boat you want … Continue reading
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Doug Gollan: Selling to the Super Rich -- Ideas, Research and News for luxury marketers 